Still working it out, Doug E. Fresh has been enlisted to promote a new Puma sneaker line named after MTV's groundbreaking series 'YO! MTV Raps.'
Big Daddy Kane and MC Shan -- along with former 'Yo!' hosts Ed Lover and Doctor Dre -- are also a part of the campaign, which debuts at Puma Concept stores Sept. 15.
"YO! MTV Raps shed a spotlight on an important time in music history and brought musicians like me, MC Shan and Big Daddy Kane to a larger audience," Doug E. Fresh said. "By partnering with Puma on this collection, we are able to capture the show's essence and continue the legacy the show worked so hard to build."
The line features limited edition sneakers and clothing created by the above-mentioned rap veterans, including five YO! MTV Raps Puma Suede colorways (retailiing for $80), plus T-Shirts and hoodies.


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By: robbyrob on 9/13/2007 7:04AM
man i think this is cool as f@ck!!!!
gotta love it!! i need some pumas!
http://www.spymac.com/details/?2252755
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